INRIX

INRIX

INRIX is the market leader, providing global transportation and mobility insights

Company
INRIX, Inc.
The Work
UX/UI Design
Date
Aug 2023
 - 
Oct 2024
UX Services
Wireframing, UX/UI, Marketing

Project Overview

The curb is one of the most valuable real estate assets managed by a city, and it faces increasingly high demand. As the urban landscape evolves, municipalities need to balance parking with a range of other important curb uses – from public transit and ridesharing to loading zones and EV charging stations. The primary challenge is collecting comprehensive and accurate data, and translating that information into a practical understanding of the city’s curbspace. Curb Analytics leverages a massive set of anonymized mobility data aggregated from multiple sources to provide a broad digital view into curb usage and harnesses the power of machine learning to deliver actionable insights.

This project (Road Rules) is a new core product (launching 2024/2025) as a part of INRIX's IQ SaaS Platform. Road Rules is a ground up reimagining of the current Curb Analytics and Road Rules 1.0 applications to support new and existing customers such as Cities of San Francisco, Philadelphia, Seattle and Portland. Road Rules allows cities to manage all GeoAssets in one place: Curb Zones, On/Off Street Parking, Sidewalk Assets, Crossing & Travel Lanes. Cities can also manage the thousands of asset policies and gain insights into critical usages stats like parking occupancy, availability, rank and cost. I worked on this project for 8 months, leveraging a in-house SMEs and former City/Parking engineers) to prepare for V1 launch.
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Cities can view and interact with every curb zone, to view policies, schedule, supply and cost. Here, the user has selected a city blockface and will launch the new Road Rules app to make asset and policy changes.
Cities have to manage every curb zone and the many policies associated with them. On this screen, they can edit the length (geometry) split or merge curb zones directly on the map or in the side panel.
This screen shows a Curb Zone that has been split in two, which creates a new zone and duplicates all existing policies on that zone.
Users can move through the entire policy history, creaste a new on the zone from scratch or remove policies. The policy panels and their workflows alone, took months of design iteration with stakeholders and SMEs.
Here's an early wireframe showing a Geography (also called and Are of Interest) with it's on-street curbs and sidewalk assets.
In the final design (again, showing the Geography), City Planners can toggle visibility of every city wide GeoAsset with filter and display controls.
This example shows various GeoAssets displayed on the satellite map view (Curb Zones, Bus and Bike Lanes, Fire Hydrants...) Parking engineers use "street view" to see the virtual Curb Zone and it's properties in real space.

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